Sunday, March 13, 2011

Bookish Event - The Eco-Libris 41 reasons to plant a tree for your book


Publish Books Without Perished Trees
Eco-Libris Celebrates 41st Annual Earth Day with 41 Reasons to Plant a Tree for Your Book

Eco-Libris, a green company that works to make publishing and reading more sustainable, celebrates the 41st Annual Earth Day (April 22) with its new campaign “41 Reasons to Plant a Tree for Your Book.”

For 41 days, from March 13 culminating with Earth Day on April 22, Eco-Libris will publish the 41 best answers on its blog. Readers who enter the contest will have the opportunity to win prizes courtesy of Eco-Libris’ partners, including a $25 gift card for Strand Bookstore, audiobooks from Simon and Schuster Audio (such as The Half Life by Jennifer Weiner, American Assassin by Vince Flynn and Essence of Happiness by the Dalai Lama) and great green books, including books from the Little Green Books series, Planet Home by Jeffrey Hollender, Spit That Out! by Paige Wolf and The Story of Stuff by Annie Leonard.

“We have planted 180,000 trees on behalf of readers, authors, and publishers working with Eco-Libris,” says Raz Godelnik, co-founder and CEO of Eco-Libris. “We want to hear what readers think about it and why they believe planting trees for their books is a good idea.”

Reader Aleta from Australia says planting a tree for each book makes sense to her because it contributes to ensuring intergenerational equity by sustaining the planet’s natural environment. “This will allow future generations to continue reading paper books and there's something special about reading from paper that I would love my children to experience,” she says.

Author Kelly Barth says, “Though I believe it's important to preserve the real, physical book, I don't believe it’s right to fell old growth forests to fill my shelves. Also, as an author, I want people to have the option to read my new book in the form that has served humans well for centuries.”

The campaign will begin on Sunday, March 13, 2011. To learn more about the campaign, please go to
http://www.ecolibris.net/41reasons.asp. Founded in 2007, Eco-Libris is a green company working to green up the book industry in the digital age by promoting the adoption of green practices in the book industry, balancing out books by planting trees, and helping to make e-reading greener. To achieve these goals Eco-Libris works with book readers, publishers, authors, bookstores, and others in the book industry worldwide. So far Eco-Libris has balanced out more than 169,000 books, which results in more than 180,000 new trees. For more information, please
go to http://www.ecolibris.net

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